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Muscatine, IA, February 14, 2023 – HON responds to the increasing demand for collaborativeand creatively stimulating workspaces with the introduction of SoCo, a forward-thinkingmodular lounge series. SoCo features soft, rounded shapes that seamlessly converge to createspaces for productive teamwork or tranquil corners for focused individual work. With sevendistinct shapes, its organic and tailored aesthetic opens the door to limitless design possibilities and effortless reconfigurations.


"We envisioned SoCo not merely as a furniture collection but as a destination for productivity," expresses Designer Justin Champaign. "Modern workers seek enhanced comfort, style, and versatile solutions for both collaborative and individual productivity. SoCo not only meets but exceeds those expectations."


SoCo was designed to solve meaningful problems that come with traditional lounge seating arrangements. Key product features work together to create ease and flexibility in foreverchanging space planning with dual-purpose glides, curved shapes, and modular designs. Cleanly integrated power reduces accessibility difficulty when working in open spaces and the bolster back delivers a variety of sitting postures for support. SoCo ushers in a warm welcome to collective spaces and can be applied to a variety of settings including cafe spaces, reception areas, and breakout spaces. Designed to inspire harmonious connections and cultivate focused work environments, HON SoCo sparks creativity and engagement. Explore the endless possibilities on the SoCo Product page. Lean back, plug in, and breathe – let SoCo guide you to unparalleled productivity and serenity.

About HON: 

Since 1944, HON, an HNI Company, has been in the business of making workspaces work better. To HON, even an inch of space can make a huge difference in how you work. That’s why we go to extremes to build office furniture that helps you work smarter, more comfortably, and on your terms. Whether the pressure is on, or the rest of the office is gone, we’re right there with you. HON has showrooms in three cities across the United States - New York City, Washington DC, and our headquarters in Muscatine, Iowa. For additional information, visit www.hon.com or follow HON on Facebook, LinkedIn, Instagram, Pinterest, X, and YouTube

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