COLOR THEORYCreating An Emotional Connection
Ever notice how paint colors, textures and fabrics can breathe new life into a space? As work styles and office environments continue to change, workers are increasingly rejecting the sea of sameness in favor of spaces that provide mental and emotional stimulation. A recent University of Texas study identified that monochromatic surroundings induce feelings of sadness and depression. In contrast, thoughtfully designed spaces that layer a combination of materials and colors appeal to a wider variety of people and elicit positive emotional responses.
Planning Tips
Planning Tips
Put this knowledge to work in your office space by keeping these color theories and design tactics in mind:
- Strategically select your colors to promote overall behaviors and feelings rather than catering to personal preferences.
- Mix up your palette throughout the office to offer variety for all workers, identify circulation paths, and reflect the changing character of the environment.
- Make the most of the natural light in your space by relying on lighter hues in those areas that will better reflect the light.
A Human Centered Approach
Purposeful work requires a design approach that blends creative space planning with innovative materials and palettes. Taking a personal approach to color selection can increase focus and social interaction, while offering everyone the variety they crave throughout the day.
Brighter colors positively impact focus and task accuracy
Blue produces a calming influence, promoting mental acuity and creative thinking
Pink minimizes feelings of irritation, aggression, loneliness and discouragement
Red enhances feelings of energy, vitality and ambition
Yellow makes people alert, paving the way for clear decision-making
Orange calms emotions and boosts self-esteem, creating a sense of enthusiasm
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